Digital Marketing Specialist

Job description

We Are Looking for a Digital Marketing Specialist with a Passion for Content!

At the Turkish Artificial Intelligence Initiative (TRAI), we are looking for a digital marketing expert to join our mission of growing Turkey’s AI ecosystem. If you’re passionate about technology and AI, love data-driven work, and enjoy crafting creative content and campaigns, we can’t wait to meet you!

Responsibilities

  • Strategically plan, execute, and optimize digital marketing campaigns to manage brand awareness, audience acquisition, and demand generation processes.
  • Develop conversion-focused and data-driven marketing strategies through effective campaigns across digital channels (social media ads, SEO, SEM, email marketing).
  • Design and implement user acquisition campaigns on platforms like Google Ads and LinkedIn, monitor performance, and continuously improve campaign results.
  • Measure, analyze, and report campaign performance using tools like Google Analytics, Google Tag Manager, HubSpot, and WordPress.
  • Create regular reports and KPIs to evaluate the effectiveness of marketing activities.
  • Contribute to AI-focused content production and strengthen TRAI’s digital presence.

Qualifications

  • 3-5 years of experience in digital marketing,
  • Proficient in English,
  • Strong analytical and data-driven mindset with a results-oriented approach,
  • Excellent organizational and planning skills; a team player,
  • Open to innovation, interested in technology, and particularly enthusiastic about artificial intelligence.
  • Experience or interest in content planning and coordination with creative teams is a plus.

Why Join the TRAI Team?

At the Turkish Artificial Intelligence Initiative, we are dedicated to contributing to Turkey’s AI ecosystem. Together with our innovative and dynamic team, we aim to increase AI awareness, expand our community, and deliver projects that shape the future.

Are you ready to join us on this exciting journey?

We look forward to your application!

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